Pubblico is a casual Italian eatery in the heart of Ho Chi Minh City, Vietnam, and brings a taste of Brazil’s playful design sensibility to the Orient. The brand celebrates the joy of sharing food, with a logo inspired by the Italian word “pubblico,” meaning “public,” where hidden “eyes” symbolize community and gathering. Rounded typography, vibrant colors, and lively graphic elements convey warmth, generosity, and a modern, approachable personality.